Using technology in class Essay Example | Topics and Well Written Essays - 500 words

Using technology in class - Essay Example Akhtar says that multitasking interferes with the accuracy and quality of work being done by students. For that matter, college students using laptops, tablets, phones and social media in class perform poorly (Akhtar, 33). Technology does not enhance the learning experience of students; instead, it interferes with the accuracy and quality of work that students do during classroom setting (Akhtar, 33). For that matter, technology makes students become less attentive and focused in class. There should be no certain cases in which only some certain technological devices should be allowed by professors. For example, there should no cases when a cell phone should be allowed in class by professors. A cell phone has several negative effects on the performance of a student. The major effect of using a cell phone in a class is distraction (Kiuhara, 101). When the phone rings while students are in a class, attention is distracted. Thus, students may miss the point that a teacher is passing across. Also, when students go with phones to classes, their attention is distracted when they start scrolling through the phone, listening to music while a class is on, looking at pictures and videos in the phone. All these things that students do with their cell phones in a classroom setting negatively affects their performance since they are pushed into multitasking. Students who are poor at multitasking, but use phones frequently, lose a lot since they do not understand anything their professors teach. Also, using cell phones in class distracts other students who may be curious to know what the phone has, how it looks like and the specifications of the phone. For that matter, there should be no cases when some technological devices should be allowed in class, in fact, the devices should be banned in class. As much as people argue that the success of college students is correlated with the usage and dependence on

Impact of internet in marketing Essay Example | Topics and Well Written Essays - 5000 words

Impact of internet in marketing - Essay Example Internet marketing, which is called e-tailing in computer-speak, is the selling of retail goods online that radically transformed the existing market structures - mostly for the best (Cassiman & Sieber, 2002). When it was started in 1997 by such companies as Dell Computer, Amazon.com and Auto-by-Tel, many thought it could never replace the traditional mode of face-to-face marketing because of the socially enriching experience of personally touching and appraising the quality of goods you want to buy and haggling with the vendors. This prognostication was proven wrong by the 10 million purchases made online at the initial year, and by 2004, the value of online trade globally reached $3.14 trillion, up from $350.30 billion in 2000 (Andan, 2003). This paper looks into the factors that attracted more and more businesses to online marketing, focusing its attention on the impact of the Internet on the very concept of marketing and the benefits of this specialized type of marketing as compared to traditional brick-and-mortar selling. The study also seeks out the advantages and disadvantages of Internet marketing so that upstart companies planning to bring their marketing activity to the Net will know what to expect and what to avoid. Both new and well-established corporations and small and medium enterprises are turning to the Internet to create new markets and reorganize their existing markets. This marketing platform is ubiquitous and low-cost to make it a potent force for maximizing the growth of any company with some IT knowledge and capability (Kiang & Chi, 2001). All this began in 1990 when the US National Science Foundation approved the use of the Internet for non-academic use, primarily marketing and commerce. It took three years before the worldwide web phenomenon became possible and by 1993 some 5 million people were using the new technology for marketing applications. The number leaped to 62 million in 1997 and by 1998, there were 100 million users around the world. Internet traffic continued to double every 100 days, according to pioneering Internet provider Unmet Technologies, thus drawing the popular observation that the Internet achieved "one of the fastest adoption rates any technology has every experienced (Brynjolfsson & Smith, 2002)." The changes wrought by the Internet is believed even better than the communication revolution effected by the telephone, which established connection between only two or several nodes. The Internet allows the simultaneous exchange of information in digital form among an unlimited number of nodes. At the click of a mouse, any owner of a connected computer can access and create vast amounts of information, images and opinions. The Internet user can even access processes and procedures previously cordoned off in back offices and data processing centers of government agencies and corporations. Today, the popular applications of the Internet in business include online auctions, travel booking, shopping in cybermalls, home banking, online stock trading, insurance and mortgage services (Andan, 2003). It was just a matter of time before the Internet gained acceptance as a modern-day platform for marketing. At least three forces directed the world's attention to the rich possibilities of the